Pepsi Pops the Cap on a Refreshing Revamp: Unveiling a New Look for its 125th Birthday! Pepsi, the iconic global brand synonymous with bold flavours and youthful energy, is celebrating its 125th anniversary in style – with a brand new visual identity, unveiled in March 2023. This marks the first logo change in 14 years, showcasing a commitment to staying relevant and vibrant in an ever-evolving market.